So I’ve been running Clover’s Kitchen for something to the tune of 3 and a half years now. One of the things that I do, that I’ve been doing since the beginning, is manually inviting customers one-by-one into the shop group. I don’t believe in using Subscribe-O-Matics because they make it difficult for an unwilling customer to leave (click and “leave group” from the comfort of your own home is way simpler), they’re abused and mistrusted, and they rely on sending notecards. Nobody usually READS notecards.
The oldschool SL group, on the other hand, enables me to program my vendors so that group members get special deals (like the monthly group-only dollarbie); they get the message and a LM right away, logged on or not, and–most importantly to me–they are in the group because they actively chose to be.
And so at least once per week I round up the names of those who have made a purchase from me, and one by one, I add them to the “invite” list for the shop group. Then I send the invitation. Those who are already in, never get the duplicate invitation (god damn, LL did something logical! Good going!). Those who want in, click “accept”. Those who don’t, click “decline”. The list gets purged, life goes on. In the three and a half years of using this method, I’ve gotten two complaints from people.
The second arrived just a short while ago. I got IMed: “please im me before spanning me.” I hope she’s all right with me ignoring her and closing the chat because that struck me as the kindest and most honest thing I could do. Like I say, if you don’t want in the group, I don’t want you in it either. So… click “decline”.
So am I just behind the times here? I figured a quick opt-in group invite sent once would be way less rude than, say, IMing her out of the blue first. She apparently does not agree. And I think it’s way WAY less rude than my just putting you on a list for a Spam-o-Matic machine that spits notecards at you whether you like it or not, and forcing you to come back into the shop in order to (hope that you) remove yourself from said list.
Am I mistaken?